24h
84 years after his death, we told the story of C. P. Cavafy, one of the most aclaimed Greek poets, through 24 Instagram stories. One every hour.The stories contained archive material, some of which had never been published before.
To promote the activation and lead people to the Instagram stories, we produced a trailer made out of Cavafy’s lyrics.
CASE STUDY
Client: Cavafy Archive
Agency: Isobar
Creative Director: Melita Mantzaridou
Copywriter: Leonidas Anagnostou
Art Director: Eirini Eleftheriadi